‘They are now pocket videos, not home videos’: Streaming and reconfiguration of video consumption in Nigeria

This article examines how streaming is altering established viewing practices that traditionally characterised video film consumption among domestic Nigerians. Following the creation of Nigerian industry (Nollywood) as a straight-to-video industry, audiences watched movies solely through technologies television sets and players. The fluid opaque circulation copies located audience within informal realms communal spaces. analyses catalysing distinctive culture in Nigeria. It argues formalising access to Nollywood movies, upending associated with legacy viewing, fostering an individualised though some persist ecosystem. By emphasising role smartphones apps emergent culture, this demonstrates restructuring temporal, spatial, affective features engagements